This USAID Microlinks article describes a systemic approach to building financial systems for digital-based smallholder farmer finance. This approach is naturally scalable as it has the in-built mechanisms for growth.
These interventions use the following design tactics:
These interventions use the following design tactics:
- Behaviour change principles such as, features and incentives to make it easier for people to adopt a new practice for the first time
- Multi-level design - digital services can both bring in new behaviours as well as make existing good practice more efficient and automated and easier to stick to
- Savings and insurance services for resilience and long-term sustainability
Source: How Digital Financial Services Can Meet The Financing Demands Of Smallholder
Farmers, LIZ DIEBOLD, PUBLISHED ON JUNE 16, 2015,
AVAILABLE AT WWW.MICROLINKS.ORG/BLOG/HOW-DIGITAL-FINANCIAL-SERVICES-CAN-MEET-FINANCING-DEMANDS-SMALLHOLDER-FARMERS